Apple Inc. held an event at Guggenheim museum in New York and the event was focused on education. The company’s number one initiative: "Reinventing the Textbook", said SVP of Worldwide Marketing, Phil Schiller.
Apple introduced iBooks 2 with their addition of electronic textbooks for purchase. Students will get to interact with their textbooks in a fully new way with iBooks 2.
Phil Schiller introduced tools to craft digital textbooks and he showed how authors as well as teachers can create books for students.
